A Propos de Wet For Her

What's Wet For Her About, Anyway?

Wet For Her started in 2009 as one woman's desire to make sex toys for lesbians, made by lesbians. Now, it's a global community where queer folks can find everything they could ever desire.

Wet For Her is filling gaps in the sex toy market

Wet For Her celebrates sexuality that's fluid and non-conforming. We strive to be the queer community's center for all things erotica and sexual education. We sell sex toys with lesbians and LGBTQ+ first, alongside vetted manufacturers and brands who are aligned with our vision for equitable access to pleasure. Our customers expect us to go beyond fun and pretty: our dildos, strap-ons, and accessories are crafted with premium materials that deliver pleasure, quality, and safety.

How Wet for Her started

Alice Derock noticed a problem. While the LGBTQ+ community was making headway politically in the early 2000s, sex shops weren't creating things for lesbian sex. She realized that there are things about our experiences that only we understand. Frustrated, but determined, she and a few friends founded Wet for Her to make their fantasies a reality.

Alice DeRockFounder & CEO

Our values

Relationship Longevity

Healthy sexuality = long-lasting relationships. We support individuals and couples in finding harmony with (or without) toys.

Affirmed sexuality

We believe that queer folks deserve products specifically designed by us, for us, that support our lifestyle.

Inclusivity

Our mission is to create products that don't discriminate. We aren't a monolith. Let's not act like one.

Quality Over Quantity

Big sex shops have hundreds of options, but can leave queer people wanting. Our boutique keeps your desires center stage.

Happy Customers

We want to earn your loyalty. We listen to feedback, remain flexible, and offer affordable pricing.

How our products are designed

We want our customers to be safe while they play. That's why all our toys are made with 100% medical grade silicone, making them body safe and easy to clean. Most can be used for temperature play and daily packing.

Milo is everything you're looking for in a stroker. Love the material, and so does my partner. Easy to wear for long periods. And fulfills everything I longed for it to be.

I've had this product for a few years now and it always brings me joy and euphoria to wear. I wasn't too sure what to expect, but it has been perfect throughout my transition and journey through life.

I have tried many different brands over 5-6 years and this is by far the best one out there. It's comfortable, doesn't give blisters, and doesn't come up easy when it gets wet from showering.

Wearing the boxers gave me a lot of gender euphoria and attaching the dildo inside felt amazing; it was like my body matched how my brain perceives myself for once. The embroidered progress pride heart on the side is so cute and gay, I love it.

The material is so soft to the touch and the size is perfect for me and my partner. I've never tried something with a built in stroker but it was an awesome first time experience.

Being able to pleasure my partner like this felt really important to me. It fit me well, and it felt so natural. I'm a big boy, so I needed the 4x-5x size, but it fit GREAT!

The absolute joy I felt the first time I put this on is indescribable, but the feel and weight and size of it is just amazing. I am absolutely in love.

How we give back

Our customers mean the world to us. That's why we strive to support their whole person through donating a portion of every sale to leading LGBTQ+ organizations doing vital advocacy, educational, environmental, and policy work. Today, we've contributed over $24,000 USD. With your support, we'll do so much more.

Want to partner with us? Let's talk.

Learn more

Our Favorites

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Rated 4.8 out of 5 stars

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156 Reviews

Queer-owned. Community-driven. Always inclusive.

Founded with the belief that everyone deserves to feel seen, safe, and celebrated, our mission is to create products, spaces, and experiences that reflect the full spectrum of queer identity.