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More Than $24,787 Donated

We care about our community

At Wet for Her, we’re part of the community we serve. That’s why each month, we donate a portion of our sales profits to organizations supporting LGBTQ+ lives and rights.

About our community outreach
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What's Wet For Her About, Anyway?

Wet For Her started in 2009 as one woman's desire to make sex toys for lesbians, made by lesbians. Now, it's a global community where queer folks can find everything they could ever desire.

Wet For Her is filling gaps in the sex toy market

Wet For Her celebrates sexuality that's fluid and non-conforming. We strive to be the queer community's center for all things erotica and sexual education. We sell sex toys with lesbians and LGBTQ+ first, alongside vetted manufacturers and brands who are aligned with our vision for equitable access to pleasure. Our customers expect us to go beyond fun and pretty: our dildos, strap-ons, and accessories are crafted with premium materials that deliver pleasure, quality, and safety.

How Wet for Her started

Alice Derock noticed a problem. While the LGBTQ+ community was making headway politically in the early 2000s, sex shops weren't creating things for lesbian sex. She realized that there are things about our experiences that only we understand. Frustrated, but determined, she and a few friends founded Wet for Her to make their fantasies a reality.

Alice DeRock

Alice DeRockFounder & CEO

Our values

Relationship Longevity

Relationship Longevity

Healthy sexuality = long-lasting relationships. We support individuals and couples in finding harmony with (or without) toys.

Affirmed sexuality

Affirmed sexuality

We believe that queer folks deserve products specifically designed by us, for us, that support our lifestyle.

Inclusivity

Inclusivity

Our mission is to create products that don't discriminate. We aren't a monolith. Let's not act like one.

Quality Over Quantity

Quality Over Quantity

Big sex shops have hundreds of options, but can leave queer people wanting. Our boutique keeps your desires center stage.

Happy Customers

Happy Customers

We want to earn your loyalty. We listen to feedback, remain flexible, and offer affordable pricing.

How our products are designed

We want our customers to be safe while they play. That's why all our toys are made with 100% medical grade silicone, making them body safe and easy to clean. Most can be used for temperature play and daily packing.

How we give back

Our customers mean the world to us. That's why we strive to support their whole person through donating a portion of every sale to leading LGBTQ+ organizations doing vital advocacy, educational, environmental, and policy work. Today, we've contributed over $24,000 USD. With your support, we'll do so much more.

Want to partner with us? Let's talk.

Queer-owned. Community-driven. Always inclusive.

Founded with the belief that everyone deserves to feel seen, safe, and celebrated, our mission is to create products, spaces, and experiences that reflect the full spectrum of queer identity.

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